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WAI-ARIA

Using aria-label for link purpose
Examples

Using aria-labelledby for link purpose
Examples

Text Links: Best Practices for Screen Readers

this is old - 2014 - but interesting - Here is Conculusion of Article...

[snipped] The aria-label gains preference even over the anchor text in determining the accessible name for a link. In situations where text that is different from the anchor text needs to be rendered to aid vision impaired users, the aria-label is the better choice. [snipped] It may be noted that neither aria-label or title is available to keyboard-only users; [snipped]

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